Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
Click the purple button, enter your details, and get the 9 email offers delivered to your inbox instantly>>>
LUKE CHARLTON
(AKA: The Aussie Hermit)
Master of Marketing. Student of Persuasion. Drinker of Whiskey. Hermit.
Luke By The Numbers…
Age: 39
Years in Business: 12
Hours Studying Marketing/Persuasion: 12,000+
Total Spent on Advertising: $22,000,000+
Leads Generated: 500,000+
Emails Sent: 1 Billion+
Coaches Helped: 1,000+
Revenue Generated for Clients: $50,000,000+
iTunes U.S. Top 100 Marketing Podcast
What Industries Leaders are Saying About Luke…
"We're averaging 3 new apps per day from email & a good majority of them are solid. Based on our price point & conversions, email should add an extra 6 figures or so next month. Which we're very happy with”

8-Figure Coaches, Clients & Community
"Luke just consulted me on my messaging. I have been in the online marketing industry for years (Very successful) and worked with some of the biggest names. Luke DEFINITELY knows what he's talking about. He's very strategic, creative and insightful. If you're looking for the absolute best talent, you should be talking to Luke. Thanks Luke!”

World's Foremost Authority on Subconscious Transformation
“Luke's copy has been responsible for millions in coaching sales for my clients. If you get a chance to learn from him, take it! I've even asked him to coach my high-level clients!"

World Leader in Online Advertising, Hornung Agency
"The reason I asked Luke to be featured in The 6-Figure Coach Magazine is because he’s always at the forefront of what’s working online to get coaching clients. If you’re coach or consultant looking for more clients, Luke’s the man you’ve got see”

Publisher & Owner 6-Figure Coach Magazine
“He's one of only a handful of people I trust to write copy for my clients and I've been in this game for over a decade! His ads just convert. If you want to grow your business online, see Luke. Now!”

7-Figure Ad Agency Owner, RFS Digital
“Through Luke’s help I’ve been able to take my mortgage coaching business from 0 to 7-figures in 18 months. Luke, I can’t thank you enough"

Australia's #1 Mortgage Coach, Mortgage Sales Mastery
“I’ve hired Luke to write copy for my agency many times, and every time he knocks it out of the park. Whether it’s an ad for a private boarding school, weight loss program, retail coaching, or Christian jewellery - his ads have converted in every niche he’s written for. Quite simply, he’s a master at making your marketing convert in any niche”

Leading Online Ad Agency Owner, Good Tree Agency
"We were hesitant to hire Luke because his fees are quite expensive. However, all that fear melted away when we saw hundreds of sales gushing into our business every day! Now, we think he’s the bargain of the century!”

Owners of Australia’s #1 Diet, SuperFastDiet.com
| If you run ads, you’re going to get negative comments. There’s no way around it. But instead of worrying or crying about it, you should use it to your advantage. One of The Aussie Hermit’s favourite things to do is use these negative comments as a way to establish more credibility, build more trust, and get more people opting in. It’s kind of like Judo. When someone tries to attack you, you don’t try to strike back. Instead, you use their momentum against them to counter their move (i.e. by flipping them over). Let me show you an example of how this works… Recently, some smart-arse wrote this comment on my ad… “Anyone can call themselves a Coach. It’s an unregulated industry” Meaning… “You’re not an expert because anyone can call themselves a Coach.” Hilarious. And, here was The Aussie Hermit’s response… “Very true. But not many can say they’ve spent 16M+ on ads, generated 50M+ in sales for clients, written copy for Bob Proctor, Mike Dillard, Neil Patel and others. Also, not many can say they’ve helped thousands of people with their coaching. I can.” Poaw! How’s that for a judo marketing flip? Here’s the point… When you get a negative comment on a Facebook ad – be grateful. You’ve just been given a huge opportunity to establish more trust, credibility and get more opt ins. Of course, you won’t be able to use *every* comment to your advantage (some people go totally overboard with dirty language. You don’t want to leave that on your ad). But by-and-large, you can use these negative comments to improve your ad results. Pretty cool, ey? With that being said… Another place The Aussie Hermit loves to turn negative comments into positive cash flow is my emails. Any time someone writes in with some negativity I typically copy/paste that directly into an email and use it to my advantage. This is a strategy I go into a lot more detail inside The 15 Minute Client program. Along with that, I give you 21 other types of emails you can send to your list. All are entertaining. All will give them a lot of value. And when you see how they work, it’ll allow you to come up with hundreds (and hundreds) of ideas every month. If you want clients sending just one email per day, put your name on the waitlist here: https://The15MinuteClientWaitlist.com -Luke Charlton The Hermit Hole, Canberra |
There are 2 types of people in the stock market…
You’ve got the “investors” and then you’ve got the “speculators.”
Let The Aussie Hermit quickly describe the differences:
Investors study the fundamentals. They do their homework before putting their money in. They act on logic, not emotion. Also, they have a long-term view. Meaning, they put their money in and are OK waiting years to see a return.
Speculators are the exact opposite.
They don’t study anything. They don’t do their homework. They act on emotion, not logic. They throw their money into whatever is hot. And they have a very short-term view. Meaning, if a stock or crypto or NFT doesn’t go up 200% in a month then they’re disappointed and move on to the next “big thing.”
Now let me ask…
Which do you think gets better results?
It’s easy to see.
The funny thing is (or not so funny), is that you find these 2 types of people no matter what market you go into.
For example…
In weight loss, there are people who are investors (those that stay consistent, that do their homework before choosing an eating plan, that have a long-term view etc). And there are those that are speculators (those that flip flop from diet to diet, that miss workouts, that don’t track their progress, that do everything in the gym half-arsed, that complain when they haven’t transformed their body in 30 days etc).
The same is true in the “relationship” market.
The “leadership” market.
The “parenting” market.
And, of course, the “business” market.
Let’s take Coaches as an example…
One recurring (and frustrating) question The Aussie Hermit gets from Coaches looking to sign up for my program is…
“When will I see results?”
And I know why they’re asking this because they want results in the shortest time possible.
They have a short-term view.
This can be extremely detrimental to your progress. And the reason why is, if you don’t achieve “X” result in your “perfect” timeframe, it gives you an excuse to jump to the next “hot” funnel strategy.
This speculator mindset keeps you going round in circles.
Here’s some more truth:
Results come in different timeframes for different Coaches.
Some Coaches see results within a few weeks of joining my program. Some see it within a few months. Maybe even longer.
(The same is true for every program out there, by the way)
This is all based on many variables (i.e whether you have a niche/offer, how much time you have to dedicate each day to get it set up, whether you actually follow through and send your daily emails etc).
So any number I give would be completely made up.
Either way, you shouldn’t be asking or worried about this question.
Instead, you should have the mindset of an investor.
That being:
You are going to do your homework before choosing a marketing strategy.
You are going to commit to one strategy you believe in.
You’re going to implement that strategy consistently.
And you’re going to continue to tweak your strategy/message until clients come through.
If you have that type of mindset, you will have the success you desire.
$20k/mo. $50k/mo. $100k/mo. Whatever you want.
It’s not a matter if “if” but “when.”
With that being said…
I’ve helped hundreds (and hundreds) of Coaches get high-paying clients over the years and they’ve all had that investor mindset.
Just as important, they believed in my system and were committed to it.
What’s my system?
Well, it’s quite simple…
You send out one email per day to get clients.
That’s it.
Of course, that’s the *end* result of my system.
There’s some setup involved to get you there.
This is usually a 4-6 week process and has you completing the following steps…
—> Discovering your “high ticket” market (AKA: a niche willing *and* able to pay for a high priced offer)…
—> Crafting an offer for your high ticket market they feel excited to invest in…
—> Launching a simple ad campaign to build your list on autopilot, then finally…
—> Learning how to send one email per day that gets clients booking calls with you.
This obviously takes work to set up.
Along with that, you have to be patient.
Clients won’t come overnight.
As mentioned…
Sometimes it’s a few weeks. Sometimes it’s a few months.
It just depends on where you are and your ability to commit.
But what I will say is this…
If you do commit – and you follow my advice – it’s not a matter “if” but “when” you’ll get to your revenue goal.
To get added to the waitlist for The 15 Minute Client program, put your name on the waitlist here:
https://The15MinuteClientWaitlist.com
-Luke Charlton
The Hermit Hole, Canberra
Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
Click the purple button, enter your details, and get the 9 email offers delivered to your inbox instantly>>>