Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
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LUKE CHARLTON
(AKA: The Aussie Hermit)
Master of Marketing. Student of Persuasion. Drinker of Whiskey. Hermit.
Luke By The Numbers…
Age: 38
Years in Business: 11
Hours Studying Marketing/Persuasion: 12,000+
Total Spent on Advertising: $22,000,000+
Leads Generated: 500,000+
Emails Sent: 1 Billion+
Coaches Helped: 1,000+
Revenue Generated for Clients: $50,000,000+
iTunes U.S. Top 100 Marketing Podcast
What Industries Leaders are Saying About Luke…
"We're averaging 3 new apps per day from email & a good majority of them are solid. Based on our price point & conversions, email should add an extra 6 figures or so next month. Which we're very happy with”
8-Figure Coaches, Clients & Community
"Luke just consulted me on my messaging. I have been in the online marketing industry for years (Very successful) and worked with some of the biggest names. Luke DEFINITELY knows what he's talking about. He's very strategic, creative and insightful. If you're looking for the absolute best talent, you should be talking to Luke. Thanks Luke!”
-Jim Fortin
World's Foremost Authority on Subconscious Transformation
“Luke's copy has been responsible for millions in coaching sales for my clients. If you get a chance to learn from him, take it! I've even asked him to coach my high-level clients!"
World Leader in Online Advertising, Hornung Agency
"The reason I asked Luke to be featured in The 6-Figure Coach Magazine is because he’s always at the forefront of what’s working online to get coaching clients. If you’re coach or consultant looking for more clients, Luke’s the man you’ve got see”
Publisher & Owner 6-Figure Coach Magazine
“He's one of only a handful of people I trust to write copy for my clients and I've been in this game for over a decade! His ads just convert. If you want to grow your business online, see Luke. Now!”
7-Figure Ad Agency Owner, RFS Digital
“Through Luke’s help I’ve been able to take my mortgage coaching business from 0 to 7-figures in 18 months. Luke, I can’t thank you enough"
Australia's #1 Mortgage Coach, Mortgage Sales Mastery
“I’ve hired Luke to write copy for my agency many times, and every time he knocks it out of the park. Whether it’s an ad for a private boarding school, weight loss program, retail coaching, or Christian jewellery - his ads have converted in every niche he’s written for. Quite simply, he’s a master at making your marketing convert in any niche”
Leading Online Ad Agency Owner, Good Tree Agency
"We were hesitant to hire Luke because his fees are quite expensive. However, all that fear melted away when we saw hundreds of sales gushing into our business every day! Now, we think he’s the bargain of the century!”
Owners of Australia’s #1 Diet, SuperFastDiet.com
Let me throw this scenario at you…
You’re at a football game and you’re hungry.
Starving, in fact.
And, if you don’t eat soon you’re going to faint.
It’s that bad.
You’ve got $20 on you and the only place to eat is a burger stand nearby.
There’s nothing else around for another 20 miles - so you have to eat here.
Now, the burgers aren’t particularly tasty. In fact, the meat is crusty and the buns are stale.
Also, the cheese may be a little off.
And the sauce? It smells like kids' medicine for some reason.
Do you buy it?
Yes.
Yes, you do.
And do you eat it?
Absolutely.
You woof that thing down fast.
You might not like it, but you suck it down because you’re starving.
Now…
Why do I tell this story?
Because Coaches always come to me looking to attract clients that will pay a lot of money for their services.
But they can never attract this type of client because they’re focused on the wrong thing.
Specifically…
They’re focused on using their offer to entice the client to buy, when instead they should be focused on…
Finding a starving crowd.
(AKA: a niche)
When you find a starving crowd, it doesn’t matter if your offer is good or bad (or mouldy), the prospect will buy anyway.
Of course, you don’t want to sell a crusty old burger of an offer - you still want to sell something they’ll love buying.
But the point is...
When you have a starving crowd, you can still succeed even if your copy is terrible, your funnel looks ugly and your offer is sub par.
But when you go into a market that’s totally crowded with lots of burger stands, that’s when you need great copy, a nice funnel, and a much stronger, more sophisticated offer.
And this is exactly why I’m able to get great results with my clients…
Because the first thing we do when working together is get clear on their starving crowd.
And I know once we get that right, success is virtually guaranteed.
With that being said…
If you’re struggling for clients and you know finding a starving crowd/niche is a big area of improvement for you, maybe my coaching program could be a good fit?
Basically, it helps you get a consistent flow of clients sending just one email per day.
Yes, that’s literally it.
But before we get to the emails, as mentioned, we have to get clear on your starving crowd.
If you’re interested, put yourself on the waitlist so you know when doors are open next:
https://scale.lukecharlton.com/waitlist/the-15-minute-client/
-Luke Charlton
Location: The Man Cave
Today, I had a Coach reach out to me with a problem…
They’ve run a bunch of ads, spent a whole lot of money, and nothing has worked to make their funnel convert.
A very common story.
And so they asked me…
“Luke, what do you think is the problem?
I think it might be the tag line of my program?
Should I create a better tag line?”
I hear stuff like this all the time.
Coaches focus on things that make absolutely no difference to the sale.
I’m not sure who’s teaching this but I’d thought I’d help you out by listing a few things you don’t need to get clients.
Here we go…
- A great tag line.
Seriously, no one cares about your tag line.
They also don’t care about the name of your program.
These won’t make or break the sale.
What will make or break the sale?
Your program “promise” (AKA: the “result” your program promises).
In fact, it’s the most important part of your offer because that’s what they’re actually buying! - Business cards.
Sure they look nice. But should you be spending time on them? No way Jose´!
Why?
Because they won’t make or break the sale.
Forget about them. - Pamphlets.
Please tell you’re not printing pamphlets?? - “Likes.”
Ever notice how those likes don’t translate into clients?
Exactly.
The only thing they’re good for a pumping up your ego.
Forget about getting more likes.
And if you’re currently spending money on ads building the “likes” on your page, turn it off right now!
It’s a huge waste of money.
And finally, the big one… - A website.
Yes it’s true - you don’t actually need a traditional website to get clients.
In fact, a traditional website won’t really attract you any clients at all (unless you get huge traffic to it through SEO).
I have one - but I don’t use it to attract clients.
Mainly it's just a place for peopel to see that I'm real.
But to be honest, a simple LinkedIn profile can do this.
Also, I only created my website after I’d already been in business for over 6 years.
What did I have before that?
An opt in page and a thank you page.
That’s it.
The point is - you don’t need one to get clients.
But what if you already have one?
Just leave it there (I’m sure it’s fine how it is - stop worrying about it) and focus instead on a simple client attraction strategy that works.
And that’s it for today.
There are many more but those are the big ones.
Now, speaking of a simple client attraction strategy that works…
If you want to get more clients, but feel like your current way of getting them is pretty useless, then maybe I can help?
I have a system that gets you premium clients beating down your door with just one daily email.
And that's it.
If that's the type of simplicity you want, then make make sure to put yourself on the waitlist so you’re first notified when spots open next:
https://scale.lukecharlton.com/waitlist/the-15-minute-client/
-Luke Charlton
Location: The Man Cave
Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
Click the purple button, enter your details, and get the 9 email offers delivered to your inbox instantly>>>