Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
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LUKE CHARLTON
(AKA: The Aussie Hermit)
Master of Marketing. Student of Persuasion. Drinker of Whiskey. Hermit.
Luke By The Numbers…
Age: 39
Years in Business: 12
Hours Studying Marketing/Persuasion: 12,000+
Total Spent on Advertising: $22,000,000+
Leads Generated: 500,000+
Emails Sent: 1 Billion+
Coaches Helped: 1,000+
Revenue Generated for Clients: $50,000,000+
iTunes U.S. Top 100 Marketing Podcast
What Industries Leaders are Saying About Luke…
"We're averaging 3 new apps per day from email & a good majority of them are solid. Based on our price point & conversions, email should add an extra 6 figures or so next month. Which we're very happy with”
8-Figure Coaches, Clients & Community
"Luke just consulted me on my messaging. I have been in the online marketing industry for years (Very successful) and worked with some of the biggest names. Luke DEFINITELY knows what he's talking about. He's very strategic, creative and insightful. If you're looking for the absolute best talent, you should be talking to Luke. Thanks Luke!”
-Jim Fortin
World's Foremost Authority on Subconscious Transformation
“Luke's copy has been responsible for millions in coaching sales for my clients. If you get a chance to learn from him, take it! I've even asked him to coach my high-level clients!"
World Leader in Online Advertising, Hornung Agency
"The reason I asked Luke to be featured in The 6-Figure Coach Magazine is because he’s always at the forefront of what’s working online to get coaching clients. If you’re coach or consultant looking for more clients, Luke’s the man you’ve got see”
Publisher & Owner 6-Figure Coach Magazine
“He's one of only a handful of people I trust to write copy for my clients and I've been in this game for over a decade! His ads just convert. If you want to grow your business online, see Luke. Now!”
7-Figure Ad Agency Owner, RFS Digital
“Through Luke’s help I’ve been able to take my mortgage coaching business from 0 to 7-figures in 18 months. Luke, I can’t thank you enough"
Australia's #1 Mortgage Coach, Mortgage Sales Mastery
“I’ve hired Luke to write copy for my agency many times, and every time he knocks it out of the park. Whether it’s an ad for a private boarding school, weight loss program, retail coaching, or Christian jewellery - his ads have converted in every niche he’s written for. Quite simply, he’s a master at making your marketing convert in any niche”
Leading Online Ad Agency Owner, Good Tree Agency
"We were hesitant to hire Luke because his fees are quite expensive. However, all that fear melted away when we saw hundreds of sales gushing into our business every day! Now, we think he’s the bargain of the century!”
Owners of Australia’s #1 Diet, SuperFastDiet.com
Because we’re in the middle of “The Great Economic Collapse” (a collapse that will far exceed the Great Depression), The Aussie Hermit has been watching a lot of economic videos.
And, one of the people I like to listen to is Robert Kiyosaki.
He has a lot of wise advice.
And one of the pearls of wisdom he threw out the other day in an interview was this:
“You make money when you buy, not when you sell.”
Meaning…
If you buy at the top of the market you’re screwed.
But if you buy at the bottom of the market you win.
Very true.
And what’s also true is that it’s the same with clients…
You make money when a client buys, not when you sell.
Here’s what I mean…
The truth about sales is that everyone loves to buy, but no one wants to be ‘sold.’
For example…
Just think back to one of your recent vehicle purchases – the experience is enjoyable.
You look up different cars.
You compare models.
You talk features.
You picture yourself driving around in it.
It’s fun.
However, that experience changes drastically when a sleazy car salesman tries to push you into a close.
The same is true for your clients.
They love to buy but hate to be sold.
And so you have to make your sales process an experience where they feel like they’re buying – not like you’re selling.
This is yet another reason why I love sending daily emails.
With every email, I help them compare a different feature or benefit of my program.
With every email, I get them excited about what it’s going to be like to experience my program.
And with every email, I allow them to reach out to me with a soft call to action.
I let them control the purchase.
I don’t push.
And because of these reasons, I allow them to buy.
More:
One of the other things I don’t do when I speak on the phone with a prospect is any sales tricks or “closes.”
I’ve never liked them.
Mainly because they’re often useless. But also because it turns it into a selling experience for the prospect.
So instead, all I do is ask questions and find out from the prospect where they’re stuck and what they’re looking for.
Then from there, I explain how my system fits in with what they’re after.
In other words, I let them direct the buying experience.
And when you combine that approach with a daily email, my closing rate is above 80%.
Point is…
When you change the focus from selling them to ‘helping them buy,’ you’ll probably find you make a lot more sales – and have a lot more happy clients, too.
With that being said…
If you’d like a few more prospects booking into your calendar you can help buy, then maybe The Aussie Hermit’s 15 Minute Client program can help?
Inside I show you how to build a list on autopilot with quality leads, plus send that list a valuable email each day that gets regular appointments.
Along with that, I also give you the simple sales framework/script I use to sign up clients without having to push them into a sale or use weird tricks.
To know when spots open next, put your name on the waitlist here:
https://The15MinuteClientWaitlist.com
-Luke Charlton
The Man Cave, Canberra
True story:
In 2013 The Aussie Hermit moved to London.
(Back in Australia now)
And, one of the things I did every now and then was go to the cinema.
It was a good way to distract me from the fact my business was failing badly.
So one weekend I notice Metallica is bringing out a movie called, “Through the Never.”
And being a huge fan (so much so, it’s been a dream of mine to meet them), I decide to go watch it.
So I hop on my computer.
I buy a ticket.
And I show up that weekend at the “O2” cinema ready to watch.
So I’m sitting there in the cinema, everything is dark and the title screen appears…
“Through the Never”
Then right after a small message comes up that says…
“…with commentary at the end from Lars Ulrich.”
(AKA: the Metallica drummer)
And when I read that I think, “Oh that’s cool. They’re gong to play an interview at the end with Lars. Nice.”
So I watch the movie.
It’s great.
And as it ends with the final credits, that message appears again…
“And now with commentary from Lars Ulrich.”
By this stage, however, I’m feeling kinda tired.
“I’ll watch the interview later on a DVD,” I think to myself.
So I get up and head home.
Anyway, fast forward a couple of days and I’m on the internet looking at news articles. And there’s a headline that says…
“Lars Ulrich delights fans with a live Q&A at the 02 cinema.”
“Ahh, what?” I say. “Surely that wasn’t the same movie I was in?”
So I click in the article and sure enough, Lars was in the cinema that night watching with all of us in the crowd. And “commentary from Lars” meant he was doing a live Q&A.
“Are you fu#@#(%j kidding me?!!” I shout.
To this day I still cannot believe I missed that opportunity.
And it’s something a good friend of mine (also a Metallica fan), likes to remind me of often.
So why does The Aussie Hermit bring this up?
Because like my embarrassing Metallica mistake, we Coaches miss out on a lot of obvious opportunities in front of our face.
None more so than email.
Even after all these years, email is still the most profitable marketing method.
It beats webinars…
It beats tripwires…
It beats messenger…
It beats Facebook groups…
In fact – it beats any guru funnel you put it against.
And it beats them by a lot.
This is why I recommend to any Coach that wants consistent clients to start building your list and emailing your list.
You don’t need any fancy funnel in the beginning.
Doing it this way keeps things simple, and you ensure you’re using the most powerful marketing method there is from the get-go.
More:
The reason why email is so powerful – and why it beats all the others – is because it gets to leverage the power of ‘follow up.’
The truth is, most people aren’t ready to buy right away (especially a high-ticket program), but will be some day in the future.
So by emailing consistently you build a relationship and ensure they think about you when they’re ready to move forward.
After all, most of your competitors aren’t emailing consistently (not as consistently as one email per day, which I recommend).
So if you can do this one simple thing, you will make the choice very easy for them.
With that being said…
If you’re not using email (or not using it to its fullest capacity), then that’s exactly what I show you how to do in my 15 Minute Client program.
In one afternoon, you will learn a simple framework to pump out winning emails in minutes per day.
Emails that your prospect loves to open, ready and, of course – buy from.
Along with that, you’ll learn how to build your list with quality leads using my Ultimate Lead Magnet Template.
This is a process I’ve honed and refined after generating over 500,000 leads from paid ads.
To know when spots open next, put your name on the waitlist here:
https://The15MinuteClientWaitlist.com
-Luke Charlton
The Man Cave, Canberra
Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
Click the purple button, enter your details, and get the 9 email offers delivered to your inbox instantly>>>