An unintuitive way to reduce no shows (and improve lead quality)

 Recently The Aussie Hermit launched a new ad campaign for himself.

One of the biggest blessings I’ve had in my business is the ability to write copy and run ads to clients relatively quickly.

Many copywriters only focus on copy…

So I want to teach other copywriters how to run ads for clients like I do.

With this in mind…

I launched a short VSL to generate appointments and see if people would be interested.

And so far, I’ve been getting some of the cheapest opt-ins I’ve had in years.

I’m even getting appointments for $60 a pop.

The problem?

The prospects aren’t showing up.

Now…

I’m already doing all the fundamental things I’ve already discussed to reduce no-shows:

Confirm appointments.

Sending reminder emails and texts.

Not letting prospects book too far out.

Yet these prospects aren’t showing up.

However…

I know exactly how I’m going to fix this issue.

I reveal my strategy in episode #316 of The 15 Minute Client podcast…

Simply click your preferred podcast platform link below to listen now.

Here are some other episodes The Aussie Hermit has released over the last month that I think you'll also find super valuable:

#315 - Marketing In 1 Sentence

#314 - Tech Issues That Increase Conversions

#313 - Success is Digging Ditches

#312 - Your Sales Team Will Cost You Thousands & That's OK

#311 - How to Hire Setters

#310 - How to Hire Salespeople

Plus much more.

To subscribe and listen now, simply click on your preferred podcast platform link here:

iTunes: https://podcasts.apple.com/us/podcast/the-15-minute-client-w-luke-charlton/id1626759879

Spotify: https://open.spotify.com/show/4emZzXrAexiXurgYXxckXW

Enjoy!

-Luke Charlton
The Hermit Hole, Somewhere Near Byron Bay
25/03/2024