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Client-getting advice for Coaches earning under 6-figures
Yesterday, The Aussie Hermit was trawling through Facebook and came across a post by a 7-figure industry guru.
Now, I don’t really have anything against this person. He’s a good dude with generally solid advice.
In fact, they were a client of mine at one stage where I helped them with their daily emails.
However, what I did have a problem with was the advice he was giving in this particular post.
I won’t go into the technicals because it would get in the way of the point.
But basically, he was giving advice on how to scale your advertising campaigns.
And while the advice was technically correct, it was totally incorrect for Coaches earning under 6-figures.
Meaning, it was incorrect because if the Coaches he was speaking to (most earning under 6-figures) followed his advice they’d put their business into thousands of dollars of debt.
And this is what I see from successful gurus all the time.
They give advice from their “7-figure perspective” and often that advice sends Coaches under 6-figure down the wrong path.
A great example of this is “funnels.”
Don’t get me wrong - funnels are great when they’re converting.
But in order to get a webinar funnel or a 5-day challenge funnel or a bot funnel or a tripwire funnel or any “flavour of the month” funnel converting is no easy task.
Even after $16M+ in ad spend it takes The Aussie Hermit a lot of my skill and weeks of testing to make them work.
But what about for the regular Coach?
It often takes them 6-figure months to get one set up - and that’s not even testing traffic to see if it converts. I’m just talking about getting the content, products and tech together.
Then, after all that effort, they spend a bunch of money on ads and it doesn’t convert and they have to re-do everything.
(Most don’t re-do it though. They just move on to the next bright shiny funnel)
And why does that happen?
*Because most Coaches aren’t marketing professionals.*
Yet, these funnels require marketing professionals to make them convert.
This, again, is an example of 7-figure guru advice not being tailored to Coaches under 6-figures.
This is exactly why I created my brand new “15 Minute Client Podcast.”
I wanted to deliver you advice that helps you where you’re at - the Coach earning under 6-figures.
Specifically…
It’s going to show you how to get lots (and lots) of high paying clients *without* complex funnels.
Moreover, each day you’ll learn a ton of marketing insights I’ve gleaned from helping clients bank in excess of $50M in revenue from my ad/email campaigns.
Insights you can quickly apply to your own campaigns.
With that being said…
To subscribe and listen to the first 10 episodes, simply click one of the following links to go to your preferred podcast platform:
iTunes: https://podcasts.apple.com/us/podcast/the-15-minute-client-w-luke-charlton/id1626759879
Stitcher: https://www.stitcher.com/podcast/the-15-minute-client-w-luke-charlton
Spotify: https://open.spotify.com/show/4emZzXrAexiXurgYXxckXW
Enjoy!
-Luke Charlton
The Hermit Hole, Somewhere Near Byron Bay
Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
Click the purple button, enter your details, and get the 9 email offers delivered to your inbox instantly>>>