Free Traffic

If you’ve been reading The Aussie Hermit’s emails for any length of time, you know I don’t do the “free traffic” strategies.

The reason being, they take up way too much of my precious time.

Time that could be better spent drinking scotch, trawling through conspiracy theory forums, or building a bigger tin-foil hat.

(Maybe with my kids too, I guess).

Either way, they take too long.

However, there is one organic strategy I will give up my time for.

And, it’s a strategy that gets you the warmest subscribers you’ve ever had on your list.

In fact…

So warm are these subscribers that they’re even easier to close than a referral.

That strategy?

Podcast interviews.

The reason?

Well, when you feature in an interview the guest brings you on to their show and edifies you to their audience.

They introduce you.

They read off your bio and talk about how amazing you are.

Then, you get to tell the listeners about your story, your system, your content and how you get results.

So by the end of that 30min-1hr interview, they see you as a huge expert.

Not even a referral will get you that type of prospect.

Yes, getting interviewed on other people’s podcasts gives you instant authority.

And, as mentioned, it’s a great way to get super hot email subscribers that want to work with you.

For example…

All you do at the end of your interview is promote your free lead magnet (or whatever you use to build your list).

Tell them to go to that link for your free gift, and watch how you get leads from each show you do.

Note: Podcast interviews typically won’t get you a ton of leads per interview. But again, it doesn’t really matter because they are even warmer than referrals.

So that means it doesn’t take many emails after they’ve opted in to get them on the phone and signing up with you.

More:

Because it’s so effective, I teach the above strategy to many of my clients.

However, they often get stuck on how to get more interviews. Especially the beginner Coaches.

So I tell them there are 2 main ways…

1. You can hustle.

That means you have to reach out to 10-20 podcasters per day enquiring whether they’re looking for interviews or not.

This method works, but it’s like a snowball.

It’s small and then it builds and builds.

So don’t expect a lot of response in the beginning. But as you get interviews they will lead to more interviews, which lead to more interviews etc.

2. You can ask your list

There are many benefits to having your own list (“clients on demand” being the main one).

But one of the lesser known ones is getting interviews.

Simply send out an email and offer yourself for an interview.

In the beginning, you may not get on huge podcasts. But that doesn’t matter.

You’ll still get leads.

And, further, you can use those smaller interviews to get on bigger ones later.

It’s that simple.

Finally…

They key with interviews is consistency.

No use doing one every 3 months and hoping it’ll get you a ton of clients.

It won’t.

You’ve got to be doing 3 or so every week. And if you do that, you’ll get a really good flow of extremely warm leads coming onto your list.

With that being said…

Once those leads are on your list, you still need to convert them.

And that’s where The Aussie Hermit’s 15 Minute Client program comes in…

Inside I show you how to send your list one daily email.

And in that email you will entertain them, you will give them huge value and you will smoothly transition to the sale.

Most of all, you’ll get to the point where you do all of the above without thinking about it, such is the simplicity of “The 15 Minute Email” framework I teach inside.

Along with that, you’ll learn how to build your list on autopilot with paid ads.

And there may even be an unannounced bonus inside on how to get more podcast interviews 😉

To know when spots open next, put your name on the waitlist here:

https://The15MinuteClientWaitlist.com

-Luke Charlton
The Man Cave, Canberra