Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
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LUKE CHARLTON
(AKA: The Aussie Hermit)
Master of Marketing. Student of Persuasion. Drinker of Whiskey. Hermit.
Luke By The Numbers…
Age: 39
Years in Business: 12
Hours Studying Marketing/Persuasion: 12,000+
Total Spent on Advertising: $22,000,000+
Leads Generated: 500,000+
Emails Sent: 1 Billion+
Coaches Helped: 1,000+
Revenue Generated for Clients: $50,000,000+
iTunes U.S. Top 100 Marketing Podcast
What Industries Leaders are Saying About Luke…
"We're averaging 3 new apps per day from email & a good majority of them are solid. Based on our price point & conversions, email should add an extra 6 figures or so next month. Which we're very happy with”
8-Figure Coaches, Clients & Community
"Luke just consulted me on my messaging. I have been in the online marketing industry for years (Very successful) and worked with some of the biggest names. Luke DEFINITELY knows what he's talking about. He's very strategic, creative and insightful. If you're looking for the absolute best talent, you should be talking to Luke. Thanks Luke!”
-Jim Fortin
World's Foremost Authority on Subconscious Transformation
“Luke's copy has been responsible for millions in coaching sales for my clients. If you get a chance to learn from him, take it! I've even asked him to coach my high-level clients!"
World Leader in Online Advertising, Hornung Agency
"The reason I asked Luke to be featured in The 6-Figure Coach Magazine is because he’s always at the forefront of what’s working online to get coaching clients. If you’re coach or consultant looking for more clients, Luke’s the man you’ve got see”
Publisher & Owner 6-Figure Coach Magazine
“He's one of only a handful of people I trust to write copy for my clients and I've been in this game for over a decade! His ads just convert. If you want to grow your business online, see Luke. Now!”
7-Figure Ad Agency Owner, RFS Digital
“Through Luke’s help I’ve been able to take my mortgage coaching business from 0 to 7-figures in 18 months. Luke, I can’t thank you enough"
Australia's #1 Mortgage Coach, Mortgage Sales Mastery
“I’ve hired Luke to write copy for my agency many times, and every time he knocks it out of the park. Whether it’s an ad for a private boarding school, weight loss program, retail coaching, or Christian jewellery - his ads have converted in every niche he’s written for. Quite simply, he’s a master at making your marketing convert in any niche”
Leading Online Ad Agency Owner, Good Tree Agency
"We were hesitant to hire Luke because his fees are quite expensive. However, all that fear melted away when we saw hundreds of sales gushing into our business every day! Now, we think he’s the bargain of the century!”
Owners of Australia’s #1 Diet, SuperFastDiet.com
Recently, The Aussie Hermit was scrolling through Instagram and up popped an ad from a well-known guru.
Now, I have nothing against him.
In fact, I like his content.
However, the messaging in this particular ad put me off.
The reason?
Because it was misleading.
Here’s what I mean…
In his ad, he said (paraphrased) “the #1 reason why funnels don’t convert is because of copy.”
And on the surface, this seems true.
After all, that’s what your prospect sees.
However, it’s not the #1 reason. Far from it.
And that’s what I have a problem with.
He would know this.
However he, (or his copywriter), has said what he said it just to sell his copywriting product.
And you see this with gurus all the time…
They’ll say, “the #1 reason you’re not successful is because…
…you don’t have a great offer” (and then they’ll pitch you their offer product).
Or they’ll say, “the #1 reason you’re not successful is because…
…you don’t have a book funnel” (and then they’ll pitch you their book funnel product).
Etc.
Here’s the truth:
If a Coach doesn’t have a marketing campaign that converts, it’s not because of their offer or funnel or copy.
Almost always it’s because they’re unclear on who they’re selling to.
And this then creates problems by making their offers, copy, and content ambiguous, unclear and downright undesirable.
The Ol’ Aussie Hermit has helped thousands of Coaches in my time as a marketing Coach, and this is almost always the underlying problem of every failed campaign.
No, it’s not copy.
No, it’s not your offer.
No,t it’s not your sales process.
And no, it’s not the type of funnel you choose.
These are important, yes.
But they’re all tied to the market.
You must get clear on your market and all their pain points, desires, and challenges if you want to have any hope of writing great copy, a great offer, and a converting funnel.
And here’s the thing…
Every successful guru knows this, but they rarely talk about it.
Why?
Because it’s not sexy. It’s not exciting. And it doesn’t get attention.
And so they make up misleading claims like, “traffic is the #1 reason you’re not successful.” And then you go buy their traffic product, it doesn’t convert, and then you’re left wondering why.
Well, I can tell you now – it’s that you weren’t clear on your market.
Because if you were, you would have known exactly what offer to create and what copy to write to get clients to work with you.
With that being said…
It’s probably no surprise after this email that getting clear on your marketing is literally the first thing we do together inside The 15 Minute Client program.
From researching which type of client is going to happily invest high fees in your service…
To building out a customer avatar using my “Ultimate Research Rolodex” toolkit…
To creating a clear succinct “niche statement” so your prospect instantly knows the high value problem you solve for them within seconds of meeting…
It’s all in there.
Plus, of course, I show you how to craft, package and position your high ticket coaching offer.
Build a quality list on autopilot using paid ads, and…
Turn that list into clients sending one email per day.
If that sounds like something you want, put your name on the waitlist here:
https://The15MinuteClientWaitlist.com
-Luke Charlton
In 2015, after many failed organic strategies, The Aussie Hermit decided to put on my big boy pants and learn paid advertising.
And, after spending a lot of money and getting nowhere with it, I realised I needed a mentor.
Fast-forward the story and I ended up getting a part-time media buying position in Jason Hornung’s ad agency.
Literally overnight I went from spending $20/day to $100,000/mo+.
I learned how to set up campaigns.
How to test new offers.
How to scale over $25,000/day.
Plus much more.
But probably the most valuable lesson I learned there had nothing to do with paid ads.
At least not directly.
But indirectly it’s been the most profitable lesson (by far) that has helped the Coaches I consult/run ads for:
—> Create multi-million dollar campaigns…
—> Attract prospects that actually book appointments…
—> Attract prospects that are happier to invest at higher price, and…
—> Attract clients that get results (and thereby getting you more referrals and successful case studies).
Moreover, this same strategy has been used by hundreds and hundreds of Coaches (brand new to advertising) to get similar results in attracting high quality clients that want to invest/take action.
And again…
It has nothing to do with paid ads.
Or crafting an offer.
Or some “wackydoo” new funnel.
It’s something much deeper, and is the first step you want to implement at the beginning of every campaign.
Yes, even before you create a “customer avatar” or “pick a niche.”
So…
What’s the lesson The Aussie Hermit speaks of?
I reveal it inside The Hermit Hole.
(And by the way, this is something I’ve never heard anyone speak of)
When you log in simply search, “How to Find Clients that Pay High Ticket” (or, alternatively you can find it under the “strategy” label).
Here’s the link to sign up if you haven’t (it’s free): https://TheHermitHole.com
And here’s the link for existing members: https://app.sociallair.io/lair/thehermithole-0Ok8
Enjoy.
-Luke Charlton
The Hermit Hole, Somewhere Near Byron Bay
Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
Click the purple button, enter your details, and get the 9 email offers delivered to your inbox instantly>>>