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Farting in front of your client for the first time
Continually seeing headlines like this doesn’t fill The Aussie Hermit with much hope for humanity’s future:
“Woman hospitalised for refusing to fart in front of boyfriend”
Maybe even worse was that this was one of the headline articles. Higher than ones about the Ukraine war.
Sad.
On the flip side, it does bring up an interesting topic I’ve always found quite funny.
That being…
When is the right time to fart in front of your partner for the first time?
Obviously, you don’t want to let it rip on the first date?
Could you imagine?
You shake hands. Give him (or her) a kiss on the cheek. Sit down at your table and…
“pppfffFFFFFTTTT!” out flies rip-roaring bottom burp.
They’d immediately get up and walk out in complete shock.
(And so would you if they did the same)
On the other hand, you also don’t want to wait years before you float an air biscuit in front of your significant other.
Imagine constantly dodging them when you need to go.
Running out of rooms with no explanation.
Painfully holding it in during movies when you’re cuddling up.
Or worse…
Holding it in to the point you become hospitalised.
That’s no way to live I say!
So when is the right time?
The Aussie Hermit has no idea.
But what I do know is that we Coaches suffer from a similar situation.
No, it has nothing to do with letting out a one cheek squeak in front of your clients.
You’ve got Zoom’s “mute” button for those occasions.
What I mean is - we Coaches have a similar problem when it comes to “up selling” or “cross selling” our current clients.
When is the best time to present your next offer to them?
For example, when someone becomes a client, you typically don’t want to try and immediately sell them into another high-end program.
That’s akin to farting on the first date.
On the other hand, you don’t want to completely avoid it either.
Your “back end” (the puns never end!) is where you make most of your profits.
Therefore, not offering your clients more premium programs that can help is a good way to put your business in hospital.
So…
When is the right time to offer your existing clients the opportunity to buy one of your other programs?
Personally, The Aussie Hermit likes to live by one principle…
The offer has got to come out naturally… so to speak.
Meaning…
That next offer has to be presented in a way that’s natural to each individual in your current program.
Some people want more help sooner than others - and they’ll let you know about it earlier in the program.
Therefore, when they do, that would be a good time to jump on the phone and talk to them about what you’ve got.
However, others won’t be ready until right at the very end of the program. They’ll finish up and typically say, “how can I get more support from you?”
That’s a great time to - again - get on the phone with them.
Then there are the majority that won’t mention they’re looking for more help at all.
So how do you up sell them?
Well, there are many ways (of which I discuss in my 15 Minute Client program).
However, probably the best - most straightforward - thing to do is simply this:
Ask.
When you get to the end of the program, simply ask (in email or your final coaching session)…
“Hey NAME,
Now that we’re at the end of the program, let me ask…
Would you like to continue getting coaching support? More than happy to have a quick chat to discuss.
Your Name”
Then, if they say “yes,” you’ve got an easy way to get on the phone with them and tell them about your other programs without feeling all weird or salesy (because they’re literally asking to be sold).
With that being said…
I know this email had a lot of fart puns.
And for that, The Aussie Hermit does not apologise one bit.
It simply had to be done.
The good news is, my 15 Minute Client workshop is devoid of any fart puns at all.
Instead, it’s a pure fire-hose of information that teaches you my complete system on how to attract high paying clients sending just one email every day.
If that sounds like something you’re interested in learning, put your name on the waitlist here to be notified when I go live next:
https://the15minuteclientworkshop.com
-Luke Charlton
The Hermit Hole, Somewhere Near Byron Bay
Free Guide Reveals: The 9 Email Offers that Get Coaching Clients Free
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