The most boring marketing method

Before speaking to a Coach who wants to join The Aussie Hermit’s 15 Minute Client program, I’ll get them to fill out an application.

This helps me spot any red flags.

Weed out those who aren’t serious.

And also learn about their business so we can hit the ground running when we chat.

There are about 8 questions all up.

And one of the ones I like to ask is this…

"Besides "how much?" what questions do you have about the program that need answering before you invest?"

Usually, I’ll get responses like…
"How many hours are involved in getting the system up?

"When should I expect results?"

"When are the coaching calls?"

All typical responses.

But every now and then I’ll get a question that stands out.

And I got one recently that I needed to share with you.
Here’s what she said…

"Why aren't other marketers just e-mailing once a day? Why make things so much more involved and complicated if e-mailing once a day works so well?"

What a great question.

And it’s one The Aussie Hermit has pondered many times myself.

Why do all the complex funnels?

Why do all the tripwires?

Why set up all the crazy automations?

Why make things so complicated when you can just email once per day?

The Aussie Hermit will tell you why…

For the simple fact, this strategy is not new.

It’s not "sexy."

And it’s definitely not exciting.

After all, email marketing has been around since the dawn of the internet.

Also, "follow up" is the most "I’ve heard it before" marketing strategy out there.

In other words…

"Sending an email every day" sounds totally boring.

And this is why 99% of gurus don’t talk about it.

Instead, they prefer to spruik their latest wackydoo funnel system.

And to that I say, "good luck to them."

Because the only people who are attracted to those systems are "hyper buyers."

AKA: those looking for big results for not much effort.

That’s just not The Aussie Hermit.

Personally, I like to promote to the "skeptics."

These are the Coaches who have been around the block, and who understand a business is built on solid foundational marketing principles.

And there’s nothing more foundational than building a list and sending regular emails to that list.

The reason being, your database is the foundation from which you will get most of your clients.

Also, no one can take this away from you.

Facebook can ban you.

Google can kick you off.

Twitter can purge you.

But no government or outside entity can take away your database.

And that means you’re building your business on a secure foundation (unlike those Coaches who get all their clients from social media and other external platforms).

Moreover, email is still (by a long way) the most profitable marketing method online.
So if you’re going to choose a marketing method to get clients with, why wouldn’t you start with the one that’s #1 for ROI?

Makes sense to The Aussie Hermit.

With that being said…

Just because "sending a daily email" isn’t sexy, doesn’t mean it’s not fun.

If you’ve been reading The Aussie Hermit’s emails you’d see that they’re pretty different.

Sure, they provide a lot of value and tips to grow your business.

But also, they’re entertaining.

That’s by design.

Mainly because it gets you to pay attention (gotta compete with Netflix somehow).

But also because it makes these emails so much more enjoyable to write.

In fact, I actually have a lot of fun sending you these emails every day.

And The Aussie Hermit doesn’t know about you, but I’ve never had that with any other marketing strategy before.

Anywho…

If you’d like to get a consistent flow of high paying clients sending one (fun) email per day, then put your name on the waitlist for my 15 Minute Client program:

https://The15MinuteClientWaitlist.com

-Luke Charlton
The Hermit Hole, Canberra