3 differences between a struggling and successful Coach

Every week The Ol’ Aussie Hermit gives marketing advice to hundreds of Coaches.

Most are earning under 6-figures.

Some are earning between 6 and 7-figures.

And then there are a few doing over 7-figures.

Want to know what separates those struggling and those succeeding?

Well, there are a small few things.

And, they’re not as complex as you might think.
Let’s talk about 3 of the main ones in this email…

First, the successful Coaches don’t get distracted by the bright shiny objects.

A few minutes ago I was scrolling through Facebook and I saw some guy trying to convince Coaches that the reason you aren’t successful is because you don’t have your own "phone app."

Now, I’ve seen this guy’s ad many times before so there must be Coaches buying his product.

Listen to me…

You don’t need a F%#$ing app!

An app will not attract or close a high ticket client.

It’ll just bog you down for months trying to set it up.

Is it a "nice to have" feature of your program?

Sure.

But do you need it to get to 6, 7 or 8 figures?

Hell no. 

And successful Coaches know this - that’s why they ignore these types of distractions.

And they also know that if you want to truly scale your business, you must first master the fundamentals.

The two core ones being...

1. Get clear on your market,…

2. Create an offer that market wants.

If you can do those 2 things, you’re 80% of the way there to achieving your revenue goals.

The second thing 7 and 8-figure Coaches do that I consult with is they use paid ads.

Yes, paid ads cost money.

Yes, that’s scary when you don’t have much cash flow.

But here’s the deal…

If you truly want freedom from your business, you have to learn how to make paid ads work.

Why?

Because as I type this email, I’m generating leads.

As I played with my kids today, I was generating leads.

As I was on the crapper today, I was generating leads.

Etc.

You don’t get that freedom with the "free" or "organic" strategies.

Instead, you get a lot of long hours and frustrating results.

Finally, the other thing successful Coaches do that I consult with is they… follow up!

Meaning…

They send regular emails.

(Typically daily)

You have to understand…

Us Coaches are selling a very high priced offer. And in order to do that effectively, we need to build a lot of "know, like, trust and credibility."

And the easiest way to do that is by simply sending regular emails.

Just like yours Hermity.

By sending regular emails that help your list, you establish a strong relationship to a point where they want to buy your program before you’ve ever said a word to them.

And that’s powerful because it means by the time you get to finally speak to them, you don’t have to close them.

They’re already closed.

From there you simply invite them into your program if you want to work with them.

It blows my mind how many Coaches don’t do this one simple activity.

We all know we should be doing follow up. We all know how important it is.

Yet, it’s the last thing we do.

It must be the first thing you do each day.

It’s that critical.

And again, successful Coaches know this.

There are many more differences between Coaches that struggle and Coaches that succeed. But if you just get the above ones right well, as I said, you’ll make it to your revenue goals.

With that being said…

If you’re looking for more clients, I have a program called "The 15 Minute Client."

And what The Aussie Hermit’s clients love about the program is how simple and straightforward this system is to get all the clients you could ever want or need.

There are no complex funnels…

There are no "apps"…

And there are no convoluted automations.

It’s just one ad that builds your list on autopilot, then you send one daily email.

And that’s it.

You’re whole marketing strategy literally takes 15 minutes per day.

(And yes, you can get to 7 figures with this strategy)

If that sounds like something you could be interested in, make sure to put your name on the waitlist here:

https://The15MinuteClientWaitlist.com

-Luke Charlton
The Man Cave, Canberra